Social Awareness & The Greater Good

Last night, at a networking meeting called "Green Drinks" (in Pueblo, Colorado), there were 31 people to come out and voice their interest and dedication to RECYCLING.

Many of these folks had seen the ad in the January/February edition of That's Natural!  Many of these folks were on our That's Natural! email list.  And many of these folks had heard about the organization through the founder of Green Drinks Pueblo - Dena Stevens (who is an EcoBroker).

How did this WORK?  How did these people come out on a very cold Tuesday night?  Why did they?

SIMPLE - they are socially-aware and socially-responsible consumers.  They are willing to take the time to learn about products and services that are good for them, their community, and their local economy.

Is your marketing effort reflecting your dedication to socially-responsible consumers?  Perhaps now is the time to find out, and to hop on the Sustainability Wagon!